Privacy Policy

Place an Order or contact Customer Service 24/7 at:

1-800 LENS.COM (536-7266)

This Privacy Policy describes how information about you may be used and disclosed by and its partners ("we") and how you can get access to this information. Please review it carefully. maintains a strong commitment to your privacy. considers the responsible use of personal information to be a critical element in enabling the Internet to reach its potential as a serious tool for personal and professional activities. As the Internet changes our lives in a number of ways, is committed to respecting your privacy.

In general, you can visit (the "Website") without telling us who you are or revealing any personal information about yourself.

There are times, however, when we may need information from you, such as your name, home or business address, and e-mail address. will seek to let you know before we collect any personal information from you over the Internet. Some examples of when we may need information are if you choose to purchase a product directly from the Website or a partner website, subscribe to the Info Messenger notification service, or when you register an account with us. When you choose to give us personal information over the Internet that we may request, will endeavor to let you know how we will use this information. will also seek to take appropriate steps to protect the information you share with us, including using appropriate technology for protecting health information and credit card data used in electronic commerce transactions.

In areas of the Web site which may be of particular interest to children, we will use our best efforts not to collect personal information from those identifying themselves as age 17 or under. encourages parents to take an active role in their children's use of the Internet and to spend time online with their children. Children may ask their parents to submit a request for information on their behalf.


We collect several types of information from and about users of our Website, including information:

  • By which you may be personally identified, such as name; home, work, billing, and/or shipping postal address; e-mail address; mobile telephone number; user name; and password information for your account on our business partner's applications and websites; and payment information such as a debit or credit card number ("personal information");
  • By which you may be personally identified that includes protected health information ("PHI");
  • That is about you, but individually does not identify you, such as geolocation information and other information about how you use our Website; and
  • About your internet connection, the equipment you use to access our Website, and usage details.

Information You Provide to Us

When receives information about your session or about you, we may use it for research, in a manner compliant with all applicable laws, or to improve our site and the services we offer you. We will ask you if you want us to use that information to continue contact with you by via e-mail or other means - for example, to send you new product information or notification of special offers. If you do not want us to contact you, you can choose to "opt out," and will endeavor to respect your wishes.

Information We Collect Through Automatic Data Collection Templates

In general on, IP addresses (the Internet address of a computer) are logged to track a user's session; IP addresses may be saved with other data and stored in a secure manner. We analyze this data for certain trends and statistics, such as which parts of our site users are visiting and how long they spend there. In general, we do not link your IP addresses with any other of your personally identifiable information, except in the cases of certain personalized subscription services (such as Active Answers), which utilize session data to improve the service.

Additionally, some web pages use "cookies," which are small files that may be placed on your hard disk for record-keeping purposes. A cookie helps us remember who you are. It is like when someone frequently visits a certain store - the clerk may not know the customer by name, but recognizes the customer and knows some of that customer's preferences. Similarly, cookies can make your subsequent visits to the web page simpler and more seamless. You can set your browser to notify you when you receive a cookie, giving you the chance to decide whether or not to accept it. However, by not accepting cookies, some web pages may not display properly or you may not be permitted to access certain information.


If you access and utilize the online eye exam feature on our Website, your PHI is collected by one of our health care provider business partners ("Eye Exam Partner"). Eye Exam Partner will make a Notice of Privacy Practices available to you and available on Eye Exam Partner's website that will summarize the way Eye Exam Partner uses and discloses your PHI. To the extent creates, receives, maintains, or transmits PHI for or on behalf of Eye Exam Partner, will also abide by the terms of the Notice of Privacy Practices. To the extent the terms of this Privacy Policy conflict with the terms of the Notice of Privacy Practices, the Notice of Privacy Practices will govern with respect to PHI.


If you have any questions or comments about our privacy practices, would like to stop receiving information from, or would like to correct or update information provided to via its Website, please contact by sending an e-mail.

For Canadian Customers
It's common sense. You have the right to access, review and update your personal information in our email database and we concur.

Being great corporate citizens, we adhere to both the spirit and the letter of the Canada Anti-Spam Law.

Update your info and preferences by contacting us:
Call: 1-800 LENS.COM (536-7266)

We'd be delighted to speak with you.

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